CoFound is an early-stage venture capital firm founded to partner with founders at inception. The firm positions itself as a confidant to builders tackling hard problems in overlooked markets. CoFound is built around deep founder relationships, hands-on support, and a belief that some of the most valuable companies are created outside traditional startup hubs.
CoFound invests in technology startups building outside obvious geographic and category clusters. The firm looks for founders operating in markets that appear too small, complex, or unconventional for standard go-to-market playbooks.
Its focus is on companies solving real problems with defensible technology and clear paths to scale, often before a market narrative has fully formed.
CoFound recently launched CoFound II, a $30 million inception-stage fund. The fund is designed specifically to back founders at the very beginning of company creation, often before institutional seed rounds exist.
CoFound II is supported by a strong group of institutional and strategic LPs, including Cendana Capital, Level Ventures, and FourBridge Partners, alongside family offices and experienced operators.
The fund’s mandate centers on being an early, high-conviction partner in markets that do not fit traditional venture patterns. CoFound II is structured to move early, write meaningful first checks, and maintain close alignment with founders as companies find product-market fit and prepare for future rounds.
Leadership
CoFound is led by Jordan Wan, Founder and General Partner. Wan previously worked at Bridgewater and brings an analytical, first-principles approach to venture investing. He also founded Formative Search Partners, giving him deep exposure to go-to-market leadership and executive talent across high-growth technology companies.
Investment Strategy
CoFound’s strategy is to invest at inception and remain deeply involved through the earliest phases of company building. The firm prioritizes trust-based relationships, frequent founder interaction, and practical support around hiring, go-to-market, and fundraising.
CoFound often backs companies before there is consensus interest, with the goal of helping founders shape markets rather than follow them.
Notable Investments
CoFound has backed a range of early-stage technology companies across software, AI, and digital platforms, including companies such as Knock and Grit, with a broader portfolio spanning emerging markets and non-obvious categories.
Notable Exits
No exits have been publicly announced from CoFound II to date.
Other
CoFound is highly selective and relationship-driven. The firm is best suited for builders who value a close, long-term partner and are comfortable operating outside conventional startup narratives. CoFound is particularly strong for founders who need early conviction capital and strategic support before scaling capital enters.
United States
