Evertrue Capital

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Yvonne Bajela – Founder

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Evertrue Capital is a London-based early-stage venture capital fund investing mainly in AI and fintech companies across the UK and Europe.

The firm writes initial checks averaging around $500,000 and plans to back at least 20 companies over three years.

Founder Yvonne Bajela looks for founders with a unique insight into a problem, an unusual ability to execute, and the ambition to build something far bigger than their initial product.

Evertrue Capital closed its oversubscribed debut fund, Fund I, at $17 million, well above its original target of about $13 million.

Founder Yvonne Bajela turned down additional investors rather than expand the fund further, saying fund size should not create pressure to deploy capital.

The fund drew commitments from five institutional backers, including the British Business Bank and Basecamp, the fund-of-funds arm of Phoenix Court.

Evertrue Capital was backed through the British Business Bank's $536.3 million Investor Pathways initiative, which invested $120.7 million across 10 first-time fund managers.

About 80% of the fund's limited partners are based in the UK, with the rest spread across Europe, Asia, and the US.

Leadership

Yvonne Bajela – Founder

Bajela spent more than a decade as a venture capital investor, most recently at LocalGlobe and Impact X Capital Partners. She previously lived in Japan as a senior investment manager at Mitsui, and began her career as an analyst at Goldman Sachs.

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Investment Strategy

Evertrue Capital has deployed capital into seven companies so far, more than half of which operate in the US.

The firm plans to back at least 20 companies over the next three years, with average initial checks of around $500,000.

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Track Record

Bajela's past investments, made during her time at LocalGlobe and earlier firms, include Wise, Marshmallow, and robotaxi company Mooves, all of which have since scaled significantly or reached unicorn status.